Public Media (M.A.)
Admissions requirements are as follows:
- The GRE exam is required for those wanting to be considered for financial aid
- The successful candidate for admission should have a 3.0 GPA or better
- Written personal statement
- Statement of intent ( no more than 3 double-spaced pages)
- Resume/CV (submit via the online application)
- Three letters of recommendation - academic and/or professional (submitted directly by referees via the online application)
- Official degree transcripts confirming prior degree conferral are required for all applicants, regardless of matriculation status. These should be ordered at least one month prior to the application deadline for your program of interest, and should be sent directly to the Office of Admissions (firstname.lastname@example.org) via secure electronic delivery. If electronic delivery is not available, please request that your transcripts be submitted directly via post, in a sealed envelope, to: Graduate School of Arts and Sciences, Office of Admissions, Fordham University, 441 E. Fordham Rd., Bronx, NY 10458. Please note: you may upload unofficial copies of your transcripts to your application while the Office of Admissions awaits receipt of your official transcripts. Please ensure that all official transcripts from previously attended post-secondary institutions are submitted in English, or are accompanied by a certified English translation. Transcripts and credentials conversion information is available on the GSAS International Students page.
- English Proficiency - International applicants whose native language is not English are required to complete and submit to GSAS prior to matriculation their official scores from the Test of English as a Foreign Language (TOEFL). GSAS will also consider a student’s International English Language Testing System (IELTS)—Cambridge English Proficiency Level language testing results.
Official TOEFL or IELTS scores should be sent directly by the testing service to the Office of Graduate Admissions, Fordham University, Graduate School of Arts and Sciences – Code # 2259. We will expect our most competitive applicants to have scores above 100 on the TOEFL and 7.5 overall (with 6.5 in each sub-score) or above on the IELTS. Please consult the English Proficiency web page for additional information.
A waiver can be requested by emailing email@example.com,, based on your educational history at a U.S.-based institution and if the official language of your country of origin/nationality is English.
If your native language is not English a skype interview may be required for non-native English speaking applicants.
- A maximum of three work samples may be submitted electronically. These may take the form of written work (either analytical or journalistic), the articulation of internship experience(s), or some type of digital production (e.g., a website, short film, or video, piece of multimedia journalism, audio piece or podcast, a data visualization or motion graphic).
|PMMA 5011||MULTIMEDIA TOOLS (August) 1||1.5|
|PMMA 5012||FUNDAMENTALS OF WEB DESIGN (January) 1||1.5|
|PMMA 5001||PUBLIC MEDIA THEORY AND PRACTICE||3|
|PMMA 5003||STRATEGIC COMMUNICATION 2||3|
|or PMMA 5002||PUBLIC JOURNALISM|
|Two Fundamentals courses from the list below 3||6|
|Two courses from one of the following concentrations: 4||6|
|Two electives courses chosen in consultation with your advisor 5||6|
|PMMA 6619||SPECIAL MASTER'S PROJECT 6||3|
Practical courses are intensive five-day courses that meet pre-term and focus on multimedia topics.
Students take the core course that correlates with their concentration.
A list of offerings for fundamental courses is below.
More information on concentrations can be found on the concentrations page.
Information on elective options is below.
More information and guidelines on the master's project can be found on our page of the Fordham website.
Courses in this group have the PMTC attribute.
|PMMA 5101||FREEDOM OF EXPRESSION||3|
|PMMA 5102||PRESS,POLITICS,& PUBLIC POLICY||3|
|PMMA 5103||ENVIRONMENT AND THE MEDIA||3|
|PMMA 5104||THEORIES OF MEDIA, CULTURE, AND SOCIETY||3|
|PMMA 5105||MEDIA ETHICS||3|
|PMMA 5106||RACE, GENDER, & DIGITAL MEDIA||3|
|PMMA 5201||SOCIAL MEDIA & CIVIC ENGAGEMNT||3|
|PMMA 5202||DIGITAL MEDIA AND SOCIAL RESPONSIBILITY||3|
|PMMA 5203||TECHNOLOGY & PUBLIC COMM.||3|
|PMMA 5204||CIVIC MEDIA||3|
|PMMA 5205||SOCIAL ENTREPRENEURSHIP||3|
PMMA 5204 CIVIC MEDIA may only count toward either the Technology and Civic Engagement Fundamentals requirement or the Strategic Communications concentration, but not both.
Students may choose to enroll in an elective in GSAS related to public media and strategic communication (with the PMMA attribute listed below), take additional coursework within the PMMA program, or take a course outside GSAS in the Gabelli School of Business, The Law School, or the Graduate School of Social Service. These courses should be selected in consultation with your advisor.
Students may also choose to take a PMMA internship: PMMA 6398 or PMMA 6399. Students can do an internship for three credits per semester, for a total of up to six credits for the program. The internship will be chosen by the student, working in conjunction with the graduate director and Fordham University's career center. This internship is to be supervised by an appropriate faculty member, and will involve regular meetings, bi-monthly reports, and a final written summary of the internship experience.
Courses in this group have the PMMA attribute.
|CEED 5050||ETHICS&SOCIETY:CROSS DISCP PER||3,4|
|CEED 6100||THEORIES&APP IN CONTEMP ETHICS||3|
|PMMA 6399||INTERNSHIP II||3|
|POSC 5238||STRATEGIES OF POLITICAL COMMUNICATION||3-4|
|POSC 5245||EARNED MEDIA STRATEGIES||3|
|POSC 5246||TECHNOLOGY AND CAMPAIGNS||3|
|POSC 5247||DATA ANALYTICS FOR POLITICAL CAMPAIGNS||1|
|URST 5000||ISSUES IN URBAN STUDIES||3,4|
|URST 5020||URBAN POLITICAL PROCESSES||3|
Public Media masters students choose between a concentration in either Multiplatform Journalism or Strategic Communications.
The concentration section of the required curriculum consists of two courses in the concentration area, with a list of courses offered by our department in each area. Students are encouraged, though not required, to choose courses related to their concentration of choice for their electives and when choosing their fundamental and core courses.
Multiplatform Journalism includes the production and distribution of audio, video, and interactive web content. Concentrators will gain knowledge of the workings and history of commercial and non-profit media, deep knowledge of journalistic norms and ethical standards, and a complete palette of multimedia reporting skills, including social media journalism, data journalism and data visualization.
Courses in this group have the PMMJ attribute,
|PMMA 6101||AUDIO NARRATIVE (REPORTING AND PRODUCTION)||3|
|PMMA 6102||VIDEO NARRATIVE (REPORTING AND PRODUCTION)||3|
|PMMA 6103||DATA JOURNALISM AND INTERACTIVE GRAPHICS||3|
|PMMA 6104||ALTERNATIVE AND ADVOCACY JOURNALISM||3|
|PMMA 6105||CROSS-PLATFORM JOURNALISM||3|
|PMMA 6106||ONLINE JOURNALISM||3|
|PMMA 6107||OPINION WRITING||3|
|PMMA 6108||ADVANCED INTERVIEWS AND PROFILES||3|
|PMMA 6109||FIRST PERSON JOURNALISM||3|
|PMMA 6110||DIGITAL STORYTELLING||3|
Strategic Communication includes social media marketing, public relations, fundraising, and advocacy for nonprofits, the public sector, and social enterprises. Concentrators will gain knowledge of strategic communication theory and practice, skills to create and circulate cross-platform (audio, video, text, social) communication strategies, and the ability to engage emerging digital tactics--social media marketing, outreach and development, web analytics for persuasive and mobilization strategies.
Courses in this group have the PMSC attribute.
|PMMA 5204||CIVIC MEDIA||3|
|PMMA 5206||POLITICAL CAMPAIGNING IN A SOCIAL MEDIA AGE||3|
|PMMA 6104||ALTERNATIVE AND ADVOCACY JOURNALISM||3|
|PMMA 6201||PR FOR THE PUBLIC INTEREST||3|
|PMMA 6203||MARKETING AND BRANDING IN THE PUBLIC INTEREST||3|
|PMMA 6204||CROSS-PLATFORM COMM STRATEGIES||3|
|PMMA 6205||ONLINE ANALYTICS AND METRICS||3|
|PMMA 6206||PERSUASION AND PUBLIC OPINION||3|
|PMMA 6207||INTERNATIONAL COMMUNICATION||3|
|PMMA 6208||DATA AND COMMUNICATION||3|
|PMMA 6209||STORYTELLING FOR PUBLIC GOOD||3|
|PMMA 6210||CROSS PLATFORM PRODUCTION||3|